HP printers stand Numero Uno
HP, the largest PC manufacturer, has been in a bit of trouble since the past few months. The dilemma over spin-off of its PC unit, fuss over the HP TouchPad, etc. drew a lot of attention worldwide. However, it has been busy straightening things out on priority, as it appears. Recently, it hired a new CEO and released webOS updates for the HP TouchPad to fix the functional discrepancies to a great extent. Now, it is making news for a pretty good reason. Gartner Magic Quadrant, a research tool used by the U.S. research firm Gartner, has declared HP the leader in multi-functional printers (MFPs) as well as printers in general.
“We believe this recognition affirms not only the investment HP has made in imaging and printing, but also our strategy of ensuring that customers gain a real competitive advantage with these devices. HP is dedicated to building on its legacy of innovation to help customers meet their evolving needs,” said Ron Coughlin, senior vice president, LaserJet Enterprise Solutions, Imaging and Printing Group, HP.
The Gartner Magic Quadrant annual report was calibrated on the innovative parameters, such as ‘the ability to execute’, ‘completeness of vision’, etc. The report states, “Traditional speeds and feeds for typical office printing, such as output quality (for example, dots per inch and engine speed), have given way to the hardware’s ability to integrate and deploy software applications that connect them to company’s document management systems. Remote monitoring capabilities, diagnostics, security, cloud printing, and other factors are becoming the true differentiators.”
It can be remarked that HP has reinforced these key areas quite efficiently through initiatives, such as ‘Open Extensibility Program’ and ‘FutureSmart Firmware’. It facilitated a basic approach in providing MFP and printer solutions to consumers. HP also availed the advantage of cloud technology for web-based printing solutions to cut on costs and enhance productivity.
While technology is taking breathtaking leaps, HP is well prepared to take its business to the next level with sheer dedication and expertise.